Marketing and Marketing Communication
- The future of the marketing and marketing communication affected by the COVID-19
- The future of marketing and marketing communication as affected by COVID-19.
- Changes in the marketing landscape.
- Shifts in consumer and buying behaviour.
- The changing face of marketing communication.
- Marketing communication before, during and after COVID-19.
- New challenges facing marketing and marketing communication.
- The importance of marketing communication in times of crisis.
Marketing and media
- The future of the media as affected by COVID-19.
- The importance of the media in crisis communication.
- Media, communication and COVID-19.
- Changes in the media before, during and after COVID-19.
- The impact of social media on panic during the pandemic.
- The dangers of hoaxes in the media.
Corporate social responsibility and socially responsible marketing
- CSR before, during and after COVID-19.
- Profit vs. responsibility.
- Shifts in the behaviour of businesses.
- Digital technologies during COVID-19.
- Future of technologies after the crisis.
- Gaming and COVID-19.
- Sustainability vs. the pandemic.
- Impact of COVID-19 on environmental problems.