TOPICS

Conference Topics

NEW CHANGES AND NEW CHALLENGES OF MARKETING COMMUNICATION

  • The future of marketing communication
  • New technologies in marketing communication
  • Changes in consumers‘ shopping behavior
  • Marketing communication as a chance for prosperity
  • New challenges in green marketing
  • Social responsibility and marketing communication

NEW CHANGES AND NEW CHALLENGES OF MEDIA

  • New media
  • New challenges in the media
  • Opinion-forming, alternative and conspiratorial media – where are the borders
  • Media literacy
  • The dangers of hoaxes in the media.

Other topics

  • The future of digital marketing communication
  • New changes and new challenges of gaming
  • Future of technologies in marketing